Massachusetts businesses, pubs and state officials, including Lt. Governor Timothy Murray, are launching a new campaign to discourage drink driving and encourage the use of designated drivers.
The Arbella Insurance Group Charitable Foundation is the title sponsor of Murray’s “Good to Drive?” safety program.
Last year, there were nearly 200 drunk driving related fatalities in Massachusetts. Officials contend that many of those crashes could have been avoided if a designated driver was chosen before alcohol was consumed. The goal of this program is to support a person’s decision to become a designated driver.
“We are all touched by this tragedy. At Arbella, we see the devastating impact of drunk driving far too frequently – in our community, in our own families and in the claims our companies handle,” said John Donohue, president and chief executive officer of Arbella Insurance Group. “We also see a ray of hope — that the right kind of designated driver programs do work and have measurable results.”
Arbella will be joined by Comcast, the Massachusetts Restaurant Association and the Retailers Association of Massachusetts in the sponsorship of this effort. They and more than 100 local restaurants and bars in Boston and Worcester will display “Good to Drive?” decals and posters to show support for the designated driver.
The bars and restaurants will also offer free soft drinks and water to all individuals who show the “Good to Drive?” key card to servers during the hours of 8 pm – 2 am.
Source: Arbella Insurance
www.arbella.com
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